CPG Integration Support: Why ERP, PLM & Retailer Data Drift Without Governance
Integration Rarely Fails Loudly. It Drifts Quietly. In consumer packaged goods enterprises , integration projects are rarely small. ERP connects to PLM. Manufacturing systems feed into supply chain planning. Retailer portals exchange product and pricing data. Analytics platforms consolidate performance insights. Technically, the integrations work. Data moves. Interfaces run. APIs respond. Yet over time, something shifts. Product definitions begin to diverge. Packaging attributes no longer align perfectly across systems. Retailer-specific identifiers do not reconcile cleanly with ERP masters. Reports require manual adjustment. Reconciliation cycles lengthen. This is not a technical breakdown. It is semantic drift. And in CPG environments, semantic drift is almost always a governance issue. Why ERP, PLM and Retailer Systems Naturally Diverge Each system in a CPG landscape is designed with a specific purpose. ERP focuses on financial and operational integrity. PLM governs product lifecycl...